Analytics

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Facebook analytics tools - 7 Alternatives to Facebook Insights
Are you monitoring your Facebook page activity regularly to assess and improve performance?
Ian Cleary
Razor Social
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How to use Twitter analytics
Analyze your Tweets and understand your followers
Twitter
Twitter
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Get started with Analytics
To start collecting basic data from a website or mobile app:
Google
Google
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How companies are using big data and analytics
Just how do major organizations use data and analytics to inform strategic and operational decisions? Senior leaders provide insight into the challenges and opportunities.
McKinsey & Company
McKinsey & Company
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Web Analytics: What Is It Good For?
Quality content is a hard sell. Sure, people get that content is important — but getting people to invest the time and resources needed to make content great isn’t easy.
Rick Allen
Meet Content
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How to implement a suggestion box system for your company`s analytics
Sometimes the best ideas for new metrics come from front-line workers, not management.
Mary Shacklett
TechRepublic
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How to Stop Bots from Messing Up Your Traffic Analytics
Not all bots out there are good bots. Trolling your sites are malicious automated machines that can cause a number of problems. These bots inflate analytics data and can be responsible for attacks on your site.
Julia McCoy
HubSpot
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Using Big Data to Track Corporate Reputations
New advances in big data analytics are helping companies get a better understanding of what their customers are saying about them online. And that information could help them provide a better level of service in the future.
Jason Deign
SitePro News
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10 Digital Marketing Metrics to Track to Make You Look Like a Reporting Genius
Here are some metrics you should track to make sure that you are properly reporting and analyzing your online marketing campaigns:
Jacqueline Zenn
HubSpot
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Google Analytics: The Numbers You Need to Know
When you hear the words `analytics report`certain online programs and stats more than likely come to mind.
Tina Courtney
Site Pro News