Analytics

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How to Stop Bots from Messing Up Your Traffic Analytics
Not all bots out there are good bots. Trolling your sites are malicious automated machines that can cause a number of problems. These bots inflate analytics data and can be responsible for attacks on your site.
Julia McCoy
HubSpot
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Using Big Data to Track Corporate Reputations
New advances in big data analytics are helping companies get a better understanding of what their customers are saying about them online. And that information could help them provide a better level of service in the future.
Jason Deign
SitePro News
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10 Digital Marketing Metrics to Track to Make You Look Like a Reporting Genius
Here are some metrics you should track to make sure that you are properly reporting and analyzing your online marketing campaigns:
Jacqueline Zenn
HubSpot
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Google Analytics: The Numbers You Need to Know
When you hear the words `analytics report`certain online programs and stats more than likely come to mind.
Tina Courtney
Site Pro News